Introducing Thrive Market Baby! Eco-Friendly, Affordable, and Non-Toxic Diapers and Wipes

From sleeping do’s and don’ts, to feeding schedules, to figuring out how to fold that swaddle blanket, there’s a lot to think about when a new bundle of joy arrives. But when it comes to diapers, we have you covered.

Keeping your baby safe and dry often means compromising either convenience or eco-friendliness. Naturally, we wanted you to have it all, and for a great price. Thrive Market Baby Diapers are ultra-absorbent, affordable, and use up to 40% more renewable and sustainable raw materials than leading brands. In other words—a great choice for you, your family, and the earth.

“We scoured the globe,” said Jeremiah McElwee, Thrive Market’s Senior Vice President of Merchandising and Product Development. “We found a great producer who checked all the boxes when it came to performance, hypoallergenic status, and sustainability.”

The line of diapers is made with plant-based layers that work together to wick away moisture and stay comfortably snug. They’re free of fragrances, latex, and harmful chemicals like perfumes and chlorine bleach.

When it came to developing baby wipes, the same guidelines applied. “They work every time and are very gentle on the skin. The wipes actually contain aloe, so they’re very soothing,” Jeremiah said.

Watch the video to learn more about our new baby products!